the philosophy

Apply today

this isnt a course.
there is no ciriculum.

just full attention

I work with a small number of videographers each year - one on one, with zero gatekeeping. If you're already shooting weddings but feel stuck at a ceiling, this is where that changes.

The gap between technically competent and genuinely cinematic isnt about equipment. it lives in composition, editing rhythm, emotional pacing, and the quiet instinct of knowing which moments matter. That's what this mentorship is built around.

Whether you're breaking into the luxury market, chasing destination bookings, or trying to make films that actually move people - this is the work. Rooted in true filmmaking. Not wedding videography.

Built for videographers ready to make the leap

This isn't for someone just starting out. This is for the videographer with a foundation. Someone who knows gear, knows their craft, but also knows something is missing.

who is this for

01

breaking into luxury

You're shooting weddings, but not the ones you want. You're ready to reposition your brand, raise your pricing, and attract clients who value artistry over cost

chasing destination work

02

You want to film in Spain, Mexico, Italy, Colorado. You need to understand how to market globally, build inquiry systems that convert, and position yourself as a destination filmmaker

leveling up your craft

03

Your films are good, but not great yet. You want to understand composition, pacing, editing philosophy, and emotional storytelling at a level that seperates cinema from coverage.

building something lasting

04

You're not in this for a quick pivot. You want to build a brand, a body of work, and a client experience that stands on its own and gets talked about.

three ways to work with me

the offerings

the coaching call

01 - Foundation

- 90 minute private Zoom session with Juan
- Portfolio review & honest feedback
- Pricing & positioning strategy
- Q&A - no question off limits
- Follow-up notes & recommended next steps

focused. direct. actionable

investment

$600

the mentee deep dive

02 - immsersive

- Three 90 minute private Zoom sessions with Juan
- Portfolio review & honest feedback
- Pricing & positioning strategy
- Live editing workthrough
- Administrative behind the scenes
- Goal setting and attaining.
- Q&A - no question off limits
- Follow-up notes & recommended next steps

thorough. hands-on. intentional

investment

$1,500

the full immersion

03 - transformation

- Full wedding day alongside Juan
- Real-time mentorship from ceremony through reception
- Deep-dive on cinematic composition & editing rhythm
- Full brand, pricing & client experience overhaul session
- Destination market strategy & inquiry system review
- 30 day follow-up support via email
- Limit 2 per year

the most complex experience

investment

$3,500

All mentorships are by application only.  Not because its exclusive for its own sake, but because I invest fully in every person I work with, and that takes real time and care.

Apply today

Apply today

Apply today

taught by the industry. refined by the world

I've been lucky enough to film weddings across continents. My work has been featured in some of the most respected publications in the wedding industry. But more importantly my couple's dont hire me because I'm available. They hire me because there is simply no one else like me. And there is no one else like YOU.

More than credentials, I bring something harder to teach: presence. The ability to move through a celebration without disrupting it. To feel the story as it's unfolding . To know, instinctively, when to lift the camera and when to let the moment breathe.

That's what I pass on. Not a checklist. A direction. A way of seeing.

why juan?

Featured in:

From the moment the day began, Juan and his team made everything feel easy and comfortable. They captured our story with so much care, while being fully present and genuinely part of the experience. The film is something we’ll treasure forever, and the energy they brought to the day made it even more special. We couldn’t imagine having anyone else there with us.

Daniella & Quinn

only a handful of spots are available each year

This is a serious investment in your craft and your future. If you're ready to build something that lasts, I am ready to help you get there.

ready to begin

apply for mentorship